$24M ad campaign for Keystone pipeline had little impact: Survey

Posted by CBC: None Given on August 22nd, 2014
CBC: America and Canada are friends. That’s the main message Americans got from phase one of the federal government's multimillion-dollar advertising campaign to promote Canadian oil in Washington and drum up support for the Keystone XL pipeline. That’s no surprise to some Washington-based Canada-U.S. relations experts who say the first leg of the campaign was too polite and, well, too Canadian to have any real effect. All-Canadian conflict over new oil pipeline The ads were part of a $24 million,......

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