Sustainability goes mainstream

Posted by US News and World Report: David Brodwin on December 21st, 2013
US News and World Report: The face of sustainability is changing, according to a new report by Boston Consulting Group and MIT Sloan Management Review. In a worldwide survey of more than 1,000 executives and managers, BCG and Sloan took the pulse of sustainability efforts. Their research shows that sustainability is steadily growing in importance and is being integrated into the mainstream of corporate strategy. Most importantly, the key drivers of sustainability are evolving. Customer preference leads the way. In the......

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